How to Fully Customize WooCommerce One Page Checkout for Better UX
Table of Contents
- Understanding the need for a better one-page checkout flow
- CheckoutWC: Your top tool for an effective one-page checkout in WooCommerce
- How to set up a one-page checkout flow with CheckoutWC
- Other one-page checkout plugins to consider for WooCommerce
- 1. WooCommerce One Page Checkout
- 2. WooCommerce Fast Cart
- 3. FunnelKit
- 4. Cashier
- Other ways to speed up your checkout flow
- Remove steps like the Cart step and the Shipping step
- Benefits:
- Add Express Checkout options
- Benefits:
- Add a side cart with quick upsells
- Benefits:
- Set up your one-page checkout with CheckoutWC
The checkout process is where decisions are made, and implementing one-page checkout speeds up the whole process, giving customers less time to second-guess those decisions!
One-page checkout is exactly what it sounds like – all the good stuff (cart review, billing details, shipping options, and payment) on one tidy page. It’s a simpler alternative to the multi-step process that often leaves customers feeling like they’re on a wild goose chase just to buy a pair of socks.
Why should you consider making the switch to a one-page checkout? Let’s break it down:
- Boost your sales: Fewer steps mean more completions. It’s simple math that adds up to more money in your pocket.
- Fewer abandoned carts: Did you know that 70% of carts are abandoned before checkout? One-page checkout tackles this issue head-on by simplifying the entire experience.
- Create happy shoppers: A hassle-free process leads to satisfied customers who are more likely to return.
- Faster buying: One-page checkout saves time, which is particularly beneficial for mobile users who want quick and easy transactions.
Wondering how to set this up in your store? We’re here to help! We’ll walk you through implementing a one-page checkout using CheckoutWC, our all-in-one checkout optimization plugin that lets you set up one page checkout in a single toggle. And because we know one size doesn’t fit all, we’ll also explore some other alternatives for your store that may have specific features you’re looking for.
Understanding the need for a better one-page checkout flow
Fun fact: The default WooCommerce checkout is technically already a one-page checkout. It displays all the standard checkout fields on a single page, including billing details, order notes, and payment information.
But while it’s functional, it’s not the best choice for your store. The default checkout is pretty basic and doesn’t offer the most relevant information or the best user experience for all stores. Many store owners find themselves wanting more.
So, what can you do to level up your checkout process? Here are some options:
- Use plugins to replace the default checkout page for greater flexibility.
- Customize the checkout fields and eliminate unnecessary fields to help reduce cart abandonment.
- Embed products directly on the page to increase average order value.
- Enable direct checkout to speed up the buying process.
- Improve the overall flow to enhance customer satisfaction.
As Ian Misner, GM at Kestrel, put it: “A one-page checkout can really boost your sales, but it’s all about how you set it up. Take a good look at how your customers shop, try out different layouts, and keep tweaking based on what the data tells you. When done right, a one-page checkout can make a big difference – but remember, it’s up to you to make it work for your specific store and customers.”
CheckoutWC: Your top tool for an effective one-page checkout in WooCommerce
CheckoutWC replaces the default WooCommerce checkout with a streamlined, Shopify-style experience to boost your conversions. Here’s what you can expect from our plugin:
- Flexible layout: Choose the best flow for your customers by switching between a one-page or multi-step checkout with a simple toggle. It’s so easy, even your cat could do it (though we don’t recommend letting pets near your store settings, and if anything breaks, please don’t blame the kitty).
- Customization options: Adjust logos, fonts, and colors to ensure your checkout page aligns perfectly with your brand identity.
- Mobile-optimized: While the default WooCommerce mobile experience can be clunky and difficult to navigate, CheckoutWC completely reformats the entire checkout for smaller screens, ensuring a smooth and user-friendly experience on smartphones and tablets. Let’s compare the two:
Unlike the default WooCommerce checkout, which only displays the total amount at the top on mobile devices, CheckoutWC strategically places the cart summary in several key spots throughout the checkout, so your customers are always up to speed on what they’re buying. Plus, if customers want to make any changes to their cart, there’s a clear, easy-to-spot button that lets them zip back to their cart.
- Built-in features: It includes a side cart with a free shipping progress bar and order bumps, encouraging customers to increase their purchase amounts.
- Express payments: Customers can quickly complete their purchases using Apple Pay, Google Pay, PayPal, or Amazon Pay.
- Sales boosters: To help maximize revenue, CheckoutWC includes abandoned cart recovery emails and post-purchase upsells. These features can help you recapture lost sales and increase customer lifetime value.
And this isn’t just on paper. With CheckoutWC, real businesses are seeing real results. Marko Matijašević from Amaranthine Books says: “You might think it won’t matter to streamline the regular WC checkout, but once you try this plugin, you’ll see why it matters. Every little friction that can happen in the checkout process is ironed out and, most importantly, should you get stuck at any point, the helpful support is always there to help you out.”
Want to see if CheckoutWC can work similar wonders for your store? Visit our website for more information and to start a free trial. Your checkout page (and your sales) will thank you! When your trial wraps up, you’ll have your pick of our four flexible plans, with options starting at just $149 per year.
How to set up a one-page checkout flow with CheckoutWC
Before we dive into the setup process, make sure you’ve installed and activated the CheckoutWC plugin. For detailed installation instructions, you can check out our official installation guide!
Once you have CheckoutWC up and running, follow these steps:
1. Log in to your WordPress admin dashboard.
2. Navigate to WP Admin > CheckoutWC > Pages in the left sidebar menu.
3. By default, you’ll be taken to the Checkout tab, which is where you want to be! Scroll down and look for the One Page Checkout option under Steps.
4. Tick the Enable One Page Checkout box.
That’s it! Your WooCommerce store now has a one-page checkout flow. To see your new checkout in action, add an item to your cart and proceed to checkout. You’ll notice all the checkout fields and order summary are now conveniently displayed on a single page.
P.S. We’ve used the Groove theme in our example, but don’t feel like you’re stuck with it! CheckoutWC actually offers a total of five, ready-to-use templates. And the best part is you can add your personal touch to each of them.
Other one-page checkout plugins to consider for WooCommerce
While CheckoutWC is pretty neat (if we do say so ourselves), it’s not the only option out there. Here are some other one-page checkout plugins for WooCommerce that bring some unique capabilities:
1. WooCommerce One Page Checkout
WooCommerce One Page Checkout is a premium plugin that streamlines the buying process by combining product selection and checkout on a single page. Its features include:
- Consolidated checkout form: Customers can see their billing info, shipping details, payment options, and order summary all at once so they don’t have to navigate through multiple pages to complete their purchase.
- Product type support: Accommodates various product types, including subscriptions and bookings, offering versatility for different business models.
- Shortcode flexibility: You can put the checkout form anywhere on your site using shortcodes.
Pricing: $79 per month.
2. WooCommerce Fast Cart
WooCommerce Fast Cart is designed to improve the shopping experience with a quick and efficient checkout process. It offers:
- Instant popup checkout: Fast Cart allows for a fast checkout experience by displaying the checkout as a popup immediately after a product is added to the cart.
- Mini cart display: Customers can view their cart on any page, making it easy to review items without leaving their current page.
- Control over cart behavior: Store owners have granular control over how the side cart behaves, including options to show or hide the cart overlay, manage how users close the cart, and refresh cart fragments to reflect changes immediately.
Pricing: $79 for one plugin per site.
3. FunnelKit
FunnelKit offers a comprehensive one-page checkout solution that integrates effortlessly with popular page builders. Take a look at its key features:
- Product-specific checkout: Choose between one-page checkout, multi-page checkout, or a Shopify-style checkout experience.
- Built-in A/B testing: Test different variations of your funnel pages and offers to optimize your funnels for maximum conversions.
- Real-time validation: FunnelKit checks important details like phone numbers and email addresses as customers type them in. This helps catch mistakes early, making checkout smoother and reducing headaches for both customers and your support team.
Pricing: Basic plan starts at $99.50 per year.
4. Cashier
Cashier is an all-in-one checkout optimization plugin that simplifies the process. Its features include:
- One-click checkout: Let customers complete their purchase with just one click. It’s fast, simple, and can help turn more browsers into buyers.
- Min-max quantity settings: Want to avoid selling out too fast? Or maybe encourage bigger orders? You can set limits on how many (or how few) of each product customers can buy.
- Cart notices: Give your customers a nudge! Pop up little messages like “Just $10 more for free shipping!” to help bump up your average sale.
Pricing: $149 per year.
Other ways to speed up your checkout flow
One-page checkout is a fantastic strategy for speeding up the checkout process, but there are other tools to consider or to integrate into your overall strategy. Here are some of the options available in CheckoutWC:
Remove steps like the Cart step and the Shipping step
Multi-step checkouts often lead to higher cart abandonment rates. Customers may lose patience with lengthy processes, resulting in lost sales.
CheckoutWC addresses this issue by allowing you to skip the Cart step and the Shipping step, consolidating the process into a single page. To disable the Cart and Shipping steps, navigate to WP Admin > CheckoutWC > Pages in the left sidebar menu and select Disable Cart Step and Disable Shipping Step.
Benefits:
- Reduces the number of clicks and form fields, speeding up checkout.
- Lowers the chances of customers abandoning their carts due to a lengthy process.
- Improves overall user experience with a simplified checkout flow.
Add Express Checkout options
Customers often abandon their carts if the checkout process is time-consuming or their preferred payment method isn’t available. This can lead to a significant loss of revenue.
But as you might remember us mentioning earlier, CheckoutWC offers various express checkout options, including popular methods like Apple Pay, Google Pay, PayPal, and Amazon Pay.
CheckoutWC enables the Express Checkout option by default, but if you need to double-check, you can do so by navigating to WP Admin > CheckoutWC > Express Checkout.
Once it’s enabled, you’ll be able to see the options on your checkout page:
Benefits:
- Speeds up the checkout process, allowing quick purchases.
- Increases conversion likelihood by offering trusted payment methods.
- Enhances user satisfaction with an efficient payment experience.
Add a side cart with quick upsells
Many ecommerce stores miss opportunities to increase their average order value due to a lack of effective upselling strategies. This can result in lower revenue per transaction.
CheckoutWC’s side cart feature allows for quick upsells, letting customers add complementary products without leaving the checkout page. This feature can display relevant product suggestions based on the customer’s cart contents.
To enable the side cart, navigate to WP Admin > CheckoutWC > Side Cart. Here, you can customize your Side Cart icon, enable a free shipping progress bar, and more.
Here’s what your Side Cart will look like once enabled:
Benefits:
- Increases average order value by promoting relevant products during checkout.
- Enhances user experience with convenient item addition.
- Reduces cart abandonment by keeping customers engaged.
Set up your one-page checkout with CheckoutWC
The default WooCommerce checkout process is undoubtedly cumbersome. However, CheckoutWC offers a refreshing alternative with its streamlined, one-page checkout that can significantly improve your customers’ buying experience.
By simplifying the checkout process, you’re saving time and boosting sales. CheckoutWC gives you a one-page checkout layout that helps you reduce cart abandonment, and gives you access to a ton of other essential tools to speed up checkout, like side carts and order bumps.
Ready to upgrade your checkout experience? Get started with CheckoutWC today!